Rybrook is at the forefront of Automotive Retail again with a new initiative from Buzz2Get Auto to enhance the Volvo Retail Experience on its Warrington & Chester forecourts.
When it comes to car service or car repairs, waiting may be a necessary evil, but it doesn’t have to…
4 reasons why knowing the real time vehicle journey through the workshop proves important and beneficial to dealership’s performance.
Departmental isolation of data kills collaboration and notoriously interferes with value creation. According to Walter Scott, one of the biggest reasons for departmental isolation is the resentment of being held accountable. In his recent article published in Forbes, Walter perfectly describes how departmental isolation looks like and the problems it creates: (more…)
After sales offer untapped potential to increase revenue and customer retention. Data by DealerSocket suggests that integrating sales and after sales service doubles customer loyalty. (more…)
The AM-Live 2017 was a great event and a “ must attend again” one this year at the NEC in Birmingham on the 8th of November. We would recommend anybody interested in the latest technologies; digital offerings; customer experience and how the changing landscape of car ownership will affect automotive retail to attend and just get a feel for what is going on. (more…)
Are customers still seeing value in the traditional handshake and meet-and-greet as they enter a showroom, when the first thing they really want to come in contact with is the dealer’s Wi-Fi code. (more…)
Is there going to be a market for brick-and-mortar showrooms when online retailing takes over? Digital revolution is undeniable and car dealers embrace the change receptively. However, C-level executives suggest that traditional showrooms are rather in for a drastic rebranding exercise than pure extinction. (more…)
Incremental improvements are one of the smartest methods of maintaining market share within a volatile industry.
The one thing that is always worth continuous improvement is the delivery of customer service. Being able to attract and therefore retain customers with exceptional customer experience is a powerful competitive advantage. (more…)
Used car stock acquisition is the number one challenge for two in five dealers according to the latest Manheim Insight Survey. Achieving ‘credible margins’, Brexit and demonization of diesel followed right behind. However, to our surprise, reducing the number of days to sell has not made the spotlight of growing concerns. (more…)